Tech Moments

Identity Theft & Net Security

 

Staying Current In Technology Without Going Broke

 

Knowing What’s a Toy & What’s a Tool

 

Maximizing Technology While Minimizing Time Investment

 

Creating A Social Media Strategy

  • Creating brand awareness
  • Delivering more sales
  • Creating a positive customer service experience
  • Building anticipation for a new product launch
  • Driving more traffic to your site
  • Creating brand loyalists to spread your message

 

Goals, Objectives And Supporting Strategies

  • Reach more people
  • Keep their fans informed
  • Allow people to sample the product/service (Music here for example)
  • Sell the product/service and merchandise
  • Have content that people pass along to friends
  • Engage their fans to encourage continued interest.

 

Social Network Research

  • Find which social networks your current clients are using

 

Create Your Profiles

  • Try and maintain a consistent look across all the different networks

 

Create A Schedule

  • Create a posting frequency schedule.
  • Your schedule can also help you to determine content that can be repurposed for distribution to different networks

 

Determine Measurements

  • Track website traffic

 

Facebook

  • Personal Page
  • Business Page
  • Commenting
  • Life Comments Vs. Business Postings
  • Pictures
  • Places

 

Twitter

  • Building A Following
  • Following Others
  • Creating Lists
  • Tweetdeck & Other Twitter Apps

 

LinkedIn

  • Starting/ Participating in Groups
  • Using Apps like dropbox.net
  • Networking for business

 

YouTube

  • Creating a Gmail Account
  • Uploading Videos
  • Taking Videos on YouTube and embedding them other places

 

Instagram/Flickr Photo Sharing

 

Blogging

 

Google Places

  • Getting Reviews
  • Tags
  • Effective Profile

 

Search Engines

 

Skype/GoToMeeting

 

Email

  • Creating an effective email schedule
  • Creating a quality email signature & email template
  • Email services for newsletter- MailChimp, Constant Contact, etc.

 

Fax/ E-Fax

 

Smartphone

  • Creating your own app
  • Effectively using tasks, calendar & other basic apps

 

Website

  • Building a quality website
  • Getting the word about your website out
  • Gathering information from people who visit your website
  • Creative and fun stuff for your website

 

Texting

 

PayPal

 

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